Liquor Reviews and Liquor Ratings for Best Vodka, Tequila, Whiskey, Rum, Liqueur, Gin, and Exotics

  • Navigating the Cocktail Menu at TGIF'sNavigating the Cocktail Menu at TGIF's
    Chain restaurants and the bar = Glossy menus and confusion. Gazing over the glitz and the poetry and prices and the consequences to your reputation what do you choose? This is the first in a series of articles where we go try everything that looks interesting on a chain cocktail to help you Navigate the Cocktail Menu.
  • Selvarey Rum: Glorious Mixers for Cuban DrinksSelvarey Rum: Glorious Mixers for Cuban Drinks
    Selvarey Rums-pronounced "SEL-vuh-RAY" and translated as Jungle King or King of the Jungle-is produced out of Panama in the Spanish style. (If you thought the lion was king of the jungle, Selvarey disagrees with you showing what appears to us to be a silverback gorilla.
  • Notable Results from the 2014 San Francisco World Spirits Competition, Part 2Notable Results from the 2014 San Francisco World Spirits Competition, Part 2
    Over 1,400 entries at the 2014 San Francisco World Spirits Competition that's a stunning result! We've been following the competition closely for over 5 years now and every year it's exciting to see how traditional labels fared and what upstarts are making waves. More importantly, we spend hours digesting those results so that you don't have to.
  • Captain Morgan 1671 Commemorative Rum: a Touch of Class as  a MixerCaptain Morgan 1671 Commemorative Rum: a Touch of Class as a Mixer
    It's not often that a spirit renowned for college parties tries to issue a limited edition anything! But that's exactly what Diageo's Captain Morgan brand did: the 1671 Commemorative Spiced Rum is a very striking-looking bottle dedicated to a naval battle in1671 where the pirate Henry Morgan fought and was ultimately victorious after losing 5 ships. Despite being a limited edition, the rum itself is very reasonably priced at $20 well within striking distance of most students and young-adults.
More Articles

What is Proof66?

At some point in everyone's life — usually in the middle of doing a shot — you realize that this isn't such a good idea anymore;that you'd rather drink fine cocktails instead of shoot bad liquor. As you grimace and shiver while swallowing that fateful shot, you vow never to buy swill off the bottom shelf ever again.

Then you go to the liquor store and are confronted with many linear feet of different bottles. How do you choose? By price? By fanciness of bottle? By what the rappers are drinking in their videos?

Proof66 is the answer. We're a service that aggregates public liquor ratings and reviews from the San Francisco World Spirits Competition, the Beverage Testing Institute, and Wine Enthusiasts Magazine. Each of these services are independent, use blind taste tests, and between them have at some time or other rated the vast majority of liquors out there. Then, we take all those scores and - with a little Princeton-trained statistical magic - mix 'em all up and give you a final combined score for easy ranking. We now have over 7,000 spirits listed on the website. We research these spirits giving you the story behind the spirit, what distinguishes it, who might enjoy it, and what to do with it once you’ve got it. Some of the highest-rated spirits in the world can be found for only $40. Proof66 helps you find those spirits.

We also give you a chance to add your own thoughts. The combined user reviews become the "Rabble Score" or, if you will, the score of the "common man." This gives you a nice balance between what the snobby critics think and what the people on the street think.

Powerful search tools and thousands of ratings give you what you need to make smarter choices with your liquor… you don’t have to drink swill ever again! Drinking liquor is like listening to music on your iPod: each liquor bottle is like a good song mingling in different playlists. At Proof66, you have the chance to make multiple "playlists" of liquor bottles: use them to track your inventory, make a shopping list, and more! If you're looking for microdistilleries or single malts or homegrown liquors or exotic liqueurs, our goal is to provide you with the very best possible roadmap for tasting and finding good liquor no matter what your tastes.

For more information, see our FAQ section.